In her controversial second book in the Fashion 2.0 series, Season of Change, serial entrepreneur Yuli Ziv analyzes major technology trends and forecasts their effect on the fashion industry. She questions why everyday objects such as clothes used by the entire human race see so little innovation. Her book, with a foreword by a visionary venture capitalist Lawrence Lenihan of FirstMark Capital, is a wakeup call to the outdated fashion industry. A must-listen for everyone involved in the business of fashion, from designers to company CEOs and marketers, Ziv´s bold predictions, sure to incite debate, address the future of the industry in multiple areas including consumer, branding, retail, product and lifestyle. Her goal is to provoke thought and foster innovation by challenging the status quo: from seasonal collections to pricing models; production and manufacturing; traditional advertising; trend forecasting; fashion week and more. She also offers up ideas for fellow entrepreneurs seeking to make their mark on the industry. Ziv highlights trends that brands need to consider in developing a successful strategy to navigate this new environment of constant change, including: the rise of group consciousness and crowd sourcing; the shift from search to discovery; the power of suggestion; the monetization of influence; personal style as a commodity; personalization; interaction and engagement; efficiencies; and data as the new retail currency. She takes a critical look at luxury brands, stating that innovation is slowly replacing heritage as the new attribute of luxury for the future. Inspired by innovation leaders like Ray Kurzweil, Ziv applies his Singularity theory to fashion by viewing it as part of the bigger change we are experiencing. Ziv proposes taking a page from the consumer electronics industry in her overview of new technologies: from smart fabrics to interactive retail, wearable tech and social tools. 1. Language: English. Narrator: Chelsea Lee Rock. Audio sample: http://samples.audible.de/bk/acx0/058004/bk_acx0_058004_sample.mp3. Digital audiobook in aax.
Digita@Girls:Fashion`s New Tribe - Risk Takers, Rule Breakers, and Disrupters Marko MacPherson, Shawn Dahl
New York City, 1915 The Lusitania has just been sunk, and headlines about a shooting at J.P. Morgan´s mansion and the Great War are splashed across the front page of every newspaper. Capability ´´Kitty´´ Weeks would love nothing more than to report on the news of the day, but she´s stuck writing about fashion and society gossip over on the Ladies´ Page--until a man is murdered at a high society picnic on her beat. Determined to prove her worth as a journalist, Kitty finds herself plunged into the midst of a wartime conspiracy that threatens to derail the United States´ attempt to remain neutral--and to disrupt the privileged life she has always known. Radha Vatsal´s A Front Page Affair is the first book in highly anticipated series featuring rising journalism star Kitty Weeks.
As soon as she steps off the train into the hot western sun, Charlotte Rose wonders if she has made a mistake. Leaving Boston to take a job as the schoolmarm of the small town of Weston, Arizona had seemed like a good idea, but the man sent to fetch her from the station almost changes her mind. The handsome but uncivilized brute who introduces himself as Max Harrison not only calls Charlotte by her first name, he even demands that she change her outfit. Her humiliation is complete when, after ignoring his advice to put on something more suitable for the summer weather, she faints from the heat. To her utter shame, Charlotte is forced to endure being undressed down to her underthings to cool down, and worse still, Max warns her in no uncertain terms that any further foolishness will earn her a sound spanking on her bare bottom. Yet somehow, despite his threat to chastise her in such a barbaric fashion, Charlotte cannot deny that being in Max´s presence sets her heart fluttering like nothing ever has before. Though she may be the feistiest woman he has ever laid eyes on, Max finds himself longing to see more of Charlotte - much more, in fact - and when he discovers that she feels the same way, he sets about courting her. But Weston is a very different place from Boston, and Max makes it clear to Charlotte that he will do whatever needs doing to keep his girl safe, even if that means taking her over his knee for a good, hard spanking as often as her behavior warrants it. Charlotte´s love for Max grows deeper with each passing day, but she cannot help wondering if he sees her as nothing more than a silly girl in need of his constant protection, and matters come to a head when a violent, hateful man with a grudge against Max seeks to disrupt their lives. Will Charlotte´s pride be her undoing, or will she finally get the chance to prove herself to Max? Publisher´s note: Fetching Charlotte Rose is an erotic romance novel that contai... 1. Language: English. Narrator: Ken Solin. Audio sample: http://samples.audible.de/bk/acx0/083471/bk_acx0_083471_sample.mp3. Digital audiobook in aax.